How to Promote Your Profile

Your profile represents you on Twitter. Follow the simple steps below to help more people find and follow you, and thus maximize your followers and engagement with your Tweets on Twitter.

1. Promote your Twitter profile with your personalized URL

• When you first create your account, your username (ex: @marthastewart) becomes part of your Twitter URL (http://twitter.com/marthastewart).
  • Your Twitter URL links directly to your profile page and is the easiest and quickest way for others to find you on Twitter.
• Make sure you email this URL out to your fans, and share it whenever you talk about Twitter.
• People who go to this URL and sign up for Twitter will start following you automatically. Use this link whenever possible to promote your presence on Twitter and gain more followers!

2. Make sure you appear in Search

• Twitter user search ranks results for every user by name, username, and the bio on your profile.
• In order for your account to appear in search results, make sure your username, real name, and bio are all filled out and contain key words that you would like to be associated with your Twitter account.
• It is also important to tweet, retweet, and mention regularly to gain resonance amongst your followers so that search results are up to date.
  • Please note that user search results are updated daily, so it may take 1-2 days for any changes to your name, username, to affect results for a given search term.

3. Set up a recommended list for people who sign up

"Warm Sign Up" is a feature that enables you to present a list of the best Twitter accounts to brand-new Twitter users when they first sign-up specifically through your Twitter URL, so you can feature some of the Twitter accounts you most like to follow and give your viewers a taste of what you love on Twitter. Here's how to activate Warm Sign Up:

1. On your account, create a Twitter List of your recommended users.
2. Give the list a name (you can call it whatever you want.)
3. You can use the slots to cross-promote other accounts -- including your friends or partners
4. Make sure in the description of the list, you include the term #WelcomeToTwitter (this lets our system know to present it to new users). See example here: http://twitter.com/MarthaStewart/martha-stewart-living
5. To validate that this is working properly, please take the following steps:
6. Log in with another account on Twitter
7. Follow (or unfollow and re-follow) the account you have just created the list for
8. Go to http://twitter.com/welcome.

The page will show suggestions for the most recently followed account. You should see the users on the list you just created above.